Written by Matt Tolnick, Lawless Jerky CEO and Founder.
For decades, beef jerky was a niche snack that had a small but dedicated cult following. Regardless of the brand, the flavors of mass-marketed jerky were unimaginative and limited. With an artisanal food movement sweeping America (in conjunction with the entrenched craft beer movement), beef jerky has been reimagined.
No longer is beef jerky dry, tough, and reserved for road tripping or camping. Jerky is increasingly appealing Read More